LAWRENCEVILLE—Gwinnett Federal Credit Union is undergoing changes that include a new name, new logo and the relocation of one of its DeKalb County branches.
The 52-year-old credit union is now named Peach State Federal Credit Union. Officials say the new name better reflects the credit union’s growing membership base and footprint in Georgia. Over the last 20 years, the credit union, which has assets of $231 million, has expanded from Gwinnett County to include a total of 13branches in its seven-county radius: Barrow, Clarke, Gwinnett, Jackson, Oconee, Walton and DeKalb.
The Avondale Estates branch is relocating to North Decatur Square Branch, 2899 N. Decatur Road. The credit union plans to close the Avondale Estates location on Friday, Feb. 15, at 2 p.m., and open on Tuesday, Feb. 19, at the new North Decatur Square branch.
“We now serve more than 41,000 members, 26,000 of whom live outside Gwinnett County,” said Peach State’s President/CEO Marshall Boutwell. “The name Peach State not only acknowledges our entire membership base, but it also allows for future growth without geographic constraints.”
Even though the credit union has rebranded itself with a new name and logo, it plans to continue its commitment to its members and support to school systems.
“Our underlying dedication to education is part of our foundation. We will continue to support education in our service areas through sponsorship of the Teacher of the Year awards, and awarding student and career advancement scholarships because we believe this tradition should be maintained,” Boutwell said.
Boutwell also said the credit union remains committed to excellence: “Members can expect the same friendly, personal service, the same value and the same dedication to excellence.”
For more information, visit www.peachstatefcu.org